https://www.businessinsider.com/facebook-apple-ios-14-damage-audience-network-ad-business-2020-8
Looks like Apple continues to reinforce their position as the privacy conscious choice among technology vendors, for those consumers seeking it. Very interesting to see this play out - I believe there’s more room for startups & businesses to emerge and tap into this market, especially as the newer generations who are tech natives and are more familiar with the inner workings of the ad driven businesses / data mining. As they grow older, they will see more options for themselves to distance from the data mining vendors.